Guides — the 11 categories of a website audit
What ScanClear checks, category by category. Each guide lists the checks the audit actually runs, not a general promise.
Website security: what an audit actually checks
A brochure site's security rarely turns on a firewall. It turns on a handful of HTTP headers, a current certificate, and no secrets left in the code shipped to the browser.
Website performance: what an audit really measures
Perceived speed is not one number. It breaks into distinct metrics — first paint, visual stability, responsiveness — which Google measures separately.
Technical SEO audit: the foundations before the keywords
Editorial SEO is wasted if a crawler cannot reach, understand and render your pages correctly. This category covers that technical layer.
Content quality: readability, structure and intent
Quality content is not long content. It is structured, readable content that says what the site does within the first few seconds.
Design and accessibility: what can be measured objectively
Taste cannot be scored. Contrast ratios, tap target sizes, field labels and keyboard navigation can — and they decide whether the site is usable at all.
Visibility to generative AI (GEO)
Conversational assistants cite sources. Being citable means content a machine can extract, attribute and summarise without getting it wrong.
Tech stack: what your infrastructure gives away
HTTP protocol, compression, caching, CDN, library versions — the layer nobody sees, and which constrains everything above it.
Business information: what a visitor looks for and cannot find
A way to get in touch, an address, legal notices, a privacy policy. The things that decide whether a visitor trusts you.
Mobile friendliness: beyond responsive layout
A layout that resizes is not enough. Viewport, permitted zoom, text size and horizontal overflow are each checked independently.
Web analytics: knowing what happens on your site
An analytics tool, a Search Console verification, JavaScript error tracking. Without them, every decision about the site is guesswork.
Performance budgets: thresholds, not impressions
Request count, document weight, JavaScript and CSS volume, third-party domains. Hard numbers, compared against explicit thresholds.